Cookie Policy
Last Updated: April 01, 2025
1. Introduction
This Cookie Policy explains how Tsplendor ("we," "us," or "our") uses cookies and similar tracking technologies when you visit our website (https://www.tsplendor.com/). This policy is designed to comply with:
✅ China’s Personal Information Protection Law (PIPL)
✅ Cybersecurity Law of China
✅ Google’s Privacy & Advertising Policies (for Google Shopping compliance)
✅ General Data Protection Regulation (GDPR) (if applicable to international users)
By using our website, you consent to the use of cookies as described in this policy. If you do not agree, you may adjust your browser settings or refrain from using our site.
2. What Are Cookies & Tracking Technologies?
Cookies are small text files stored on your device (computer, smartphone, or tablet) when you visit a website. They help:
Improve website functionality (e.g., shopping cart retention)
Remember user preferences (e.g., language, login details)
Analyze website traffic (e.g., Google Analytics)
Deliver personalized ads (e.g., Google Shopping ads)
We also use similar tracking technologies, including:
Web beacons (pixel tags) – Track user interactions with emails & ads
Local Storage & Session Storage – Store temporary data in your browser
Fingerprinting – Device/browser recognition for fraud prevention
3. Types of Cookies We Use
(A) Strictly Necessary Cookies (Mandatory)
These cookies are essential for core website functions, such as:
Secure login & authentication
Shopping cart & checkout processing
Fraud prevention & security
| Cookie Name | Purpose | Duration | Data Collected |
| PHPSESSID | Maintains user session | Session | Anonymous ID |
| csrf_token | Preforms security checks | 24 hours | Encrypted token |
🔹 Legal Basis: Necessary for contractual performance under PIPL Article 13(1).
(B) Performance & Analytics Cookies
These cookies help us understand website traffic and user behavior to improve performance.
| Cookie Name | Purpose | Duration | Data Collected |
| _ga (Google Analytics) | Distinguishes unique users | 2 years | IP (anonymized), pages visited |
| _gid (Google Analytics) | Tracks session data | 24 hours | Browser type, referral source |
🔹 User Consent Required: Yes (under PIPL & GDPR).
🔹 Opt-Out Options:
-
Adjust browser settings
(C) Functional Cookies
These cookies remember user preferences for a smoother experience.
| Cookie Name | Purpose | Duration | Data Collected |
| lang_pref | Stores language selection | 30 days | Language setting |
| currency_set | Saves preferred currency | 30 days | Currency preference |
🔹 User Consent Required: Yes (implied consent via continued use).
(D) Advertising & Marketing Cookies
These cookies track user behavior to deliver personalized ads (including Google Shopping ads).
| Cookie Name | Purpose | Duration | Data Collected |
| l_gcl_au (Google Ads) | Tracks ad clicks for conversion | 90 days | Click ID, campaign data |
| fr (Facebook Pixel) | Retargeting & ad measurement | 90 days | Browser, device, interests |
🔹 User Consent Required: Explicit consent under PIPL Article 14 & Google’s Policies.
🔹 Opt-Out Options:
-
AdChoices (Digital Advertising Alliance)
4. Compliance with PIPL (China’s Personal Information Protection Law)
To ensure compliance with PIPL, we:
✔ Obtain explicit consent before setting non-essential cookies (Article 13).
✔ Provide clear disclosure of data collection purposes (Article 17).
✔ Allow users to withdraw consent easily (Article 15).
✔ Minimize data collection (only necessary for stated purposes).
✔ Do not share data with unauthorized third parties (Article 23).
5. Compliance with Google’s Advertising Policies
To align with Google Shopping & Ads policies, we:
✔ Disclose all tracking mechanisms used for ad personalization.
✔ Honor opt-out requests via Google’s Ad Settings.
✔ Do not collect sensitive data (e.g., financial info, health data) without encryption.
✔ Provide a cookie consent banner for EU & Chinese users.
6. How to Manage Cookies
You can control cookies via:
Browser Settings (Chrome, Firefox, Safari, Edge)
Google’s Opt-Out Tools (Ads Settings)
Third-Party Tools (Ghostery, AdBlock, Privacy Badger)
⚠ Note: Disabling cookies may break certain website features (e.g., login, checkout).
7. Data Sharing with Third Parties
We only share cookie data with trusted partners:
🔸 Google Analytics (traffic analysis)
🔸 Google Ads & Facebook Pixel (ad targeting)
🔸 Alipay/WeChat Pay (payment processing)
We do not sell personal data to third-party advertisers.
8. Policy Updates & Contact Information
We may update this policy to reflect legal changes. Users will be notified via:
Website banners
Email (for registered users)
For questions or consent withdrawal, contact:
Store Name: Tsplendor
Company Name: Shenzhen Jinsheng Network Technology Co., Ltd. trading as Tsplendor
Business Address: Room 465A, Beike Building, No. 59, Gaoxin South 9th Road Gaoxin District Community, Yuehai Street,Nanshan District Shenzhen Guangdong 518057, China
Business Hours: 9:00 AM to 5:00 PM (Monday to Friday), (GMT+08:00) China Standard Time (Shanghai)
Email: support@tsplendor.com
Phone: +86 185 6584 5190
By continuing to use Tsplendor, you acknowledge and agree to this Cookie Policy